owned brands
Our brands.
From insurance and investing to everyday purchases and the news, our sites help people find their way through complex choices. The portfolio includes 17 Sherpa sites and 2 additional news titles.
01 — 19 consumer brands
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CasinoSherpa Casino & iGaming Your guide to online casinos. casinosherpa.ai ↗ -
BonusSherpa Casino bonus guides See past the headline. bonussherpa.com ↗ -
CryptoSherpa Crypto & trading Know the route. Protect the keys. cryptosherpa.co ↗ -
FinanceSherpa Finance, loans & banking Know the real cost before you sign. financesherpa.ai ↗ -
DatingSherpa Dating Find your own way to connect. datingsherpa.net ↗ -
VPNSherpa VPN & privacy A clearer path to online privacy. vpnsherpa.net ↗ -
VitalSherpa Health & wellness A clearer path through wellness. vitalsherpa.com ↗ -
HearingSherpa Hearing aids A clearer path to hearing well. hearingsherpa.com ↗ -
HomeProSherpa Home services A clear plan. A better home project. homeprosherpa.com ↗ -
BargainSherpa Shopping & value Good value. Less guesswork. bargainsherpa.ai ↗ -
CarSherpa Buying & owning a car A clearer road to your next car. carsherpa.org ↗ -
CarInsuranceSherpa Car insurance Car insurance, with a clearer route. carinsurancesherpa.net ↗ -
InsuranceSherpa Insurance guides A clearer path through insurance. insurancesherpa.org ↗ -
LifeInsuranceSherpa Life insurance For the people who count on you. lifeinsurancesherpa.net ↗ -
InvestSherpa Investing Find your footing in investing. investsherpa.net ↗ -
SeniorSherpa Later life Later life. A clearer path. seniorsherpa.co ↗ -
NewsSherpa News & context A clearer view of the world. newssherpa.net ↗ -
Daily Roundup Daily news The day’s news, rounded up. dailyroundupnews.com ↗ -
The Big Picture News & analysis A wider view. newsbigpicture.com ↗
02 — one company behind them
Zpella owns its conversion surfaces instead of renting them.
Our portfolio brings specialist guides, comparisons and news under one company. Zpella is built to keep the journey visible, from the first message to the advertiser, with credit following the publisher whose audience drove the conversion.